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Luxury Cars

Supercars use livestream instead of show (Part 1)

Geneva International Motor Show, held in March last year, is one of the most spectacular and luxurious events of car lovers in the world. Only lucky guests with invitations can appear at the press conference. Here, they have the opportunity to see first-hand supercar La Voiture Noir of Bugatti – the most expensive car ever produced worth $ 15 million – from a distance of 0.5m.

Guests can also experience Ferrari’s Rolls-Royce Cullinan or Portofino and even admire Porsche’s new 911 convertible.

For decades, this show has been the most anticipated experience in the world, with the presence of many supercars and rare networking opportunities. In the evening, guests were invited to attend the launch of the all-electric Pininfarina Battista supercar worth US $ 2 million in the upscale hotel President Wilson.

Digital technology brings the luxury experience closer to the general public

By 2020, things have changed completely. The outbreak of the Covid-19 pandemic forced organizers to cancel a series of shows at the last minute. Car manufacturers such as Koenigsegg, Bentley and McLaren immediately got the bold idea: hosting the launch event via the livestream.

Now, instead of being an entry-level experience, the livestream platform has given millions of people around the world the opportunity to access this classy experience.

For many brands, this form is not only an opportunity for the audience to witness the moment when the supercar first appears. Instead, they introduced how the car works in reality, using technology to provide a visual look and more closely connect with the audience sitting in front of the screen. They have turned challenges into advantages.

Through digital form, the show has enhanced the experience of luxury. Instead of just reaching a group of customers in the high-end segment, the luxury experience has now been extended to the casual audience. It creates value for millions of people enjoying the show right in their own living room, as if they were sitting in the prestigious front row.

Categories
Luxury Cars

Top 10 most luxurious supercars in the world

If you want to own a super trendy supercar, you will not be able to ignore the luxury cars of famous brands such as BMW, Audi, Bentley, Alfa Romeo, Ferrari, Lexus, or Porsche, etc. Let’s check out top 10 most luxurious supercars below!

1. Ferrari Challenge Stradale

The all-new racing style utilizes F1’s Electrohydraulic 6-speed gearbox, one of the three commercial versions of the Ferrari F360, produced from 1999 to 2005.

2. Alfa Romeo 147

Small family car was produced in 2000. This model is designed based on the running gear of 156 saloon model was produced from 1997 to 2005.

3. Audi A5

Luxurious 4-seater luxury coupe and luggage compartment volume more than 450 liters. In addition to the sporty design, the car easily attracts the attention of customers with sunroof and comfortable seats to help users can easily go through long journeys.

4. Audi R Zero Concept

The car has a sporty, eco-friendly, all-electric design, with the following specifications. Maximum power of 1091 horsepower. Able to accelerate from 0-100km in 3 seconds, maximum speed can be 460 Km/h.

5. Audi TT Roadster

A convertible version manufactured by Audi with 3.2L V6 engine, 24-Valve, DOHC, MPFI Engine, maximum power of 250 hp at 6300 rpm and 6-speed automatic transmission.

6. Bentley Continental Gt Diamond

Noble car of Bentley firm. The special edition has a milky yellow color called “diamond” because it was produced to celebrate the 60th anniversary of the hand-assembled factory of Bentley in Crewe, UK, shipped from November 2006.

7. Bentley Continental Gtc

The Continental GTC is captivating by its “very British” style, which is both simple and powerful, retaining the character of Bentley cars, and acquiring new Audi-Volkswagen styles. With this engine, the car can accelerate from 0-100 km/h in 5 seconds and reach a maximum speed of 312 km/h.

8. Bmw Z4

Z4 is the luxurious and elegant convertible of BMW. The most striking feature of this new Z4 is the hardtop design, instead of the soft roof like the previous version.

9. Bmw Z4 Coupe

Z4 Coupe, powered by a 3.0 SI, 6-cylinder engine in line with top speed of 250 km/h. Outstanding with curves and veins floating on the body. This is a real sports car when the ability to accelerate from 0 to 100 km/h in just 5.7 seconds.

10. Bmw Z4 M

The Z4 M is the fastest convertible sports car of the German automaker, with a capacity of 343 horsepower, Z4 M takes 5 seconds from 0 to 100 km/h, 0.1 seconds less than the SLK55 AMG and faster 0.5 seconds compared to Boxster S, top speed 250 km/h.